What does your product do?
Exo is a mobile application designed to combat surface-level interactions by providing users with tools to foster deeper, more meaningful conversations and strengthen their relationships. Its core value proposition lies in offering a structured approach to improving conversational depth through features like a vast library of thought-provoking topics, a personal vault for saving questions, organizational tools like tagging, a relationship manager to track interactions and link questions to specific individuals, proximity-based reminders for conversation points, and integration with other productivity apps.
What problems does it solve?
Another significant challenge for users is remembering specific topics, important details, or follow-up questions they intend to discuss with particular individuals. Without a dedicated system, these intentions are often forgotten, leading to missed opportunities for connection and demonstrating a lack of attentiveness. Current workarounds, such as relying on memory, scattered notes, or last-minute online searches for conversation starters, are often inefficient, disorganized, and unreliable. The cumulative impact of these pain points includes stagnant relationships, social anxiety around conversations, and a general dissatisfaction with the quality of one’s social life and ability to truly connect with others.
Who is your ideal customer?
This user is proactive about personal growth, particularly in social and emotional intelligence. They are likely to be reflective about their relationships and intentional about nurturing them. Their goals include building trust, understanding others better, and being a more engaging and thoughtful conversationalist. Conceptually, their online behavior might involve searching for terms like ‘how to have deeper conversations,’ ‘meaningful conversation starters,’ ‘relationship building tools,’ or ‘apps to improve social skills.’ They might engage with content related to communication, psychology, personal development, and relationship advice, and could be part of online communities (like Discord, as suggested by Exo’s own community) focused on similar interests.
deep conversations, meaningful conversations, deepen my relationship, deep convos